New Addition to StartupRecap

I would like to introduce and thank JT Keller for joining me at StartupRecap.  JT will be assisting me recap some of the segments and also adding some content.  You may also remember him for the recent launch TWiST StartupEffect a side project he thought might help the community.

JT is a strategic marketing and branding consultant specializing in brand strategy, portfolio management, brand equity research, and social media strategy.  He’s been fortunate enough to have the opportunity to work with some fantastic teams at companies ranging from the Fortune 500 to pre-funded start-ups spanning multiple industries/verticals.  He is a self professed technology/Web 2.0 junky and recently decided to take the plunge into entrepreneurship.

Outside the interest of entrepreneurship he enjoys college basketball (University of North Carolina, his Alma mater), reading, and movies (sci-fi is one of his favorite genres…a huge Star Wars fan).

I think you will all benefit from his insights.