Ask Jason: What is the most effective method to drive traffic to a new site?

Episode #4

  1. Chris Kesler – Starting first web based business: Preppin, What is the most effective methods to drive traffic to a new site? 3 ways: 1. Direct, someone typing in your address 2. Referral, someone linking to your site 3. Search, Need to do all 3 and do all 3 well which works best depends on your business model.  Figure out your RPM (revenue per thousand clients) how much does your average product cost? ~$1,000, Now if you are going to get 1,000 people to the website pay $50 to get that 1,000 people to come 1 purchases a product and your margin is approx. 20% you are already in the black with wiggle room.  Affiliate program is a no brainer.  Landing pages, best traffic is free traffic consider “How to” articles and get into content creation and put your ads on it.  Buy traffic Google adcents.  Sitepoint good reference to learn.  How do you know how much to put away for reinvestment?  Depends on where you are in your career, is the site for income or a hobby.  Jason’s first company had a month or two in the bank, Weblogs had quarterly, Mahalo has 6 months to a year, he prefers 6 months to a year.  Jason offers $25,000 for 25% ownership pending due diligence.

  • I remember this episode Jason was very quick to invest into this company, for a Quarter percentage (25%) an $100 on every kit sold through Mahalo. I am a long time listener. I have been listening about the TWIST idea on Leo show TWIT, Jason ask Leo for the use of the "TWIT" acronym. Leo approve and off Jason when to start-up "TWIST". I love this show it's great for long traveling distances. I have never listen to a dulled episode as yet. My favors are Gary Vaynerchuk and Matt Mickiewicz. I brought Gray book via Audible and I am a regular visitor at Site point. Oh thanks for the Mahalo Swag, I was part of the first 50 who one that contest. The Mahalo mug sits on my desk, but it's never been used..lol

    I wanted to comment on this particulate subject because I am also having a hard time driving travel to my site in my niche market. I have started a Virtual pedigrees database which stores genealogies (pedigrees) of two breed thus far, many more to come of course. You can visit the American Staffordshire Terrier at http://Amstaff.virtualpedigrees.com; thus far, I have a few hundreds pedigrees on record with hundreds more being added to the database daily. Jason, I am also going to work on a English Bulldog database as well, you can post Taurus and Fondue AKC pedigrees alone with pictures to the database if desired. If anyone in the Jasonnation is a dog breeder and interested in starting they own breed specific pedigrees database, please contact me.

    Oh yet any ideas on how to get traffic to the site, I link it to some big American Stafford hire Terrier forums, and also is a Freemium model good for this niche or should I charge a $19.00 subscription for my services?
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